Six Tips to Make an International Business Trip Successful

Preparing to Work In a Different Culture In today’s business environment, working with international partners, customers, or suppliers is inevitable.  Sometimes an international project will be brief and short-lived; in other instances your working relationship can last several years as you accrue thousands of frequent flier miles. Perhaps you will even end up on an expat assignment for a couple of years. Regardless

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Increase Revenue Through Strategic Coupling

Turning Around a Business

How to Grow With Current Customers: A Case Example In Sales and Marketing, we spend a lot of time pursuing new customers and new channels of growth.  But we frequently lose sight of the sales potential right in front of us.  Our best customers are often our current customers.  And for this reason, we should always treat our current buyers with

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What Your Customers REALLY Want

Identifying What Customers Value   Think about the last time you went into a store prepared to buy something, but eventually left empty-handed.  What was the reason you, as a customer, did not make that purchase?  There are many possible answers to this question; maybe it was too expensive, the quality may not have been to your liking, or you simply

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The Importance of Understanding Cultural Differences in Business

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Why Your Employees Need to Learn the Local Culture As technology advances, the world gets smaller and smaller.  Email, conference calls and WeChat offer us instant communication to opposite ends of the globe.  Whether you routinely jet set to far away places to meet with your customers, or you never leave your comfort of your office, working alongside people from another culture

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Simplify Your Small Business Expansion Through Partnerships

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Using Business Partnerships To Fuel Growth When it comes to new markets and expanding your small business globally, you will likely face an uphill battle.  You may struggle with start-up costs, you may have distribution challenges, and you may have gaps in knowledge of the specific market you target.  These issues are difficult enough by themselves, but are even further magnified when

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How a SWOT Evaluation Can Help Your Business

How to Conduct a SWOT Analysis: Take a Closer Look At Your Business Leading a successful company requires you periodically spend time identifying ways to improve and get better.  A SWOT analysis is one evaluation method that aids in organizing characteristics of your business that you deem as successes or concerns.  Specifically, a SWOT analysis is an evaluation technique that helps you capture the Strengths, Weaknesses, Opportunities and Threats

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7 Business Development Tips for Small Businesses

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How to Grow Your Small Business We recently worked with a small company to assist with their business development struggles.  The CEO described his company’s situation as “able to perform well when we can actually get in the door.”  The company employed about 20 employees and worked in the IT services industry.  MRH conducted an evaluation of the business, focusing

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Doing Business in China 101

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  5 Tips for Working in China     China is a vast and exotic place.  You will find dazzling skyscrapers like something out of Sci-Fi flick.  And you will find remote villages that make you feel like you’ve taking a trip back in time.  If you are going to China for the first time, take note: doing business in China is very

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